The top is in sight for Freevee as Amazon declares shutdown date

Abstract

Amazon’s FAST service known as Amazon Freevee FAST will formally shut down in August 2025.
Freevee’s content material has been moved to Prime Video, accessible below a brand new “Look ahead to Free” class and not using a Prime subscription.
Amazon goals to streamline consumer expertise by merging its FAST service content material with its Prime Video app.

FAST (free ad-supported TV) companies have gained vital recognition within the US, with platforms resembling The Roku Channel, Pluto TV, and Tubi rising as prime rivals within the area.

Main tech firms have additionally ventured into offering FAST companies. In 2023, Google TV launched its FAST channels, later rebranded as Freeplay. Samsung gives Samsung TV Plus, whereas Amazon’s service, initially often known as IMDb TV, was renamed Amazon Freevee in 2022.

Nonetheless, Amazon introduced final yr that it was shutting down Freevee to shift its total focus to constructing Prime Video. However it did not specify precisely when Freevee would shut down. Now, Amazon has lastly confirmed that Freevee will shut down this August, lower than a month away.

This information was shared by Amazon by way of the most recent Freevee app replace (through AFTV News). Amazon states customers can “Proceed watching your favourite Freevee Originals and our library of hit films, exhibits, and reside TV on Prime Video totally free, no subscription wanted.”

notable exhibits: Jury Responsibility, Bosch: Legacy, Judy Justice, Misplaced, The X-Recordsdata
notable films: Sing 2, EXmas, Stillwater, Outdated, Final Evening in Soho
Premium Subscription: No
Originals: Sure

Amazon Freevee is shutting down in August 2025.

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All of Freevee’s content material is now on Prime Video

Prime Video has a brand new “Look ahead to Free” class accessible alongside all its paid content material

Prime Video on living room TV. — Amazon / Pocket-lint

Amazon / Pocket-lint

Though the Freevee app will now not be accessible after August, none of its content material shall be misplaced. Final yr, Amazon added all of Freevee’s content material to Prime Video, permitting customers to proceed watching it totally free. This contains Freevee Originals and its library of free films and TV exhibits.

Whereas Prime Video usually requires an Amazon Prime subscription to entry most content material, Freevee’s exhibits and films on Prime Video could be watched totally free with advertisements, and not using a subscription. Freevee content material seems on Prime Video below the “Look ahead to Free” class on each the app and web site.

Amazon clearly hopes this transformation will encourage Freevee customers to contemplate signing up for a Prime membership, in the event that they have not already.

Within the app discover despatched to Freevee customers, Amazon states, “Prime Video is the brand new unique dwelling for Freevee TV exhibits, films, and Dwell TV.” In 2024, Amazon introduced it might shut down Freevee in 2025, citing the choice to “section out Freevee branding” as a solution to “ship an easier viewing expertise for patrons.”

You probably have the Freevee app in your smartphone or TV, you may proceed utilizing it by way of July, however it is going to cease working in August. If you have not tried Prime Video earlier than, you may obtain it totally free out of your TV’s app retailer or from the App Retailer and Google Play Retailer in your cellular gadget.

From a enterprise standpoint, Amazon’s choice to section out Freevee and switch its content material to Prime Video is smart. Any Freevee consumer who desires to maintain watching free exhibits or films now must browse Prime Video, which gives a wide array of paid content material by way of its Prime membership and extra paid channels. Amazon clearly hopes this transformation will encourage Freevee customers to contemplate signing up for a Prime membership, in the event that they have not already.